On our platform you can target by:


Formats:


We currently have the following 4 formats available:

  1. Pop-unders (or best known as Leave Behind in out platform)
  2. Banners
  3. Interstitials
  4. Video Pre-Rolls
  5. Native Ads 
  6. Push Notifications (XML / JSON) 



Country:


As you can see, with this feature you have the option to target:

  1. Single Country
  2. Multiple Countries
  3. WorldWide
  4. Use one our templates (LATAM, Scandinavian countries, T1 - T2 - T3, etc.)



Technology Targeting:


  • Devices 

        Desktop | Mobile | Tablet

  • Operation System

        Android | iOs | OS X | Windows | Others

  • Browsers

        Chrome | Firefox | Internet Explorer | Microsoft Edge | Opera | Safari | WebView | Others



You can run your offer with open targeting (so targeting all of the above) or just select the ones that suits better your offer. Then, with the help of our stats, you can optimise your placement by adding/removing these targeting options, depending on what you see is working best!



IP range:


This works for IPs from mobile carriers and internet service providers.
We support IPv4 format.



Language targeting:


With this feature, you can target the user's language directly. You have the option to target multiple languages, exclude languages, or run on all Browsers languages. 

Please contact your Account Manager for assistance on using this targeting option.


Time Zone:


This feature is perfect if you want your ad to be displayed just at certain times.



You can either use the option: "Site Visitors Local Time Zone", to schedule your ad to run on the country you are targeting "Time Zone.", or use "UTC Time Zone" and manually calculate the hours you want your ad to show, example:



Please note that we recommend using "UTC Time Zone" as not all of the zones support "Site Visitors Local Time Zone" 


Site targeting:


Here is where you have the opportunity to choose the sites you want your ads to run on. 

Please reach out to your Account Manager for details and suggestions on our Premium/Exclusive sites, the average daily/monthly volume, and an estimated bid. 




Zone targeting:


This option is best used for our format Banners, as you can target them directly when creating the placement. 

We recommend setting the s2s Postback, so your account manager can help you optimise per zones 



Retargeting (Behavioural targeting):


With this feature, you can target any custom Behaviours. Look for "How does Behavioural targeting work" for more details. 



Sexual Orientation:


Choose whether you would like to target Straight / Gay / Transgender sexual orientations